Marketing is the process of promoting, selling, and distributing a product or service. It involves understanding customer needs, creating value, and building strong customer relationships to capture value in return. Marketing encompasses various activities, including market research, advertising, public relations, branding, and sales strategies. The primary goal of marketing is to identify and fulfill customer demands, thereby driving business growth and profitability. It utilizes various channels and techniques, such as social media, digital marketing, and traditional advertising, to reach target audiences effectively. Overall, marketing plays a crucial role in connecting businesses with consumers and facilitating the exchange of goods and services.
En 2023, el creciente uso de tecnología avanzada cambió la forma en que las empresas se comunican con los clientes. Pero, ¿qué podemos esperar en la experiencia del cliente mientras…